Acquisition-to-value experiment lifecycle
The experiment joined discovery, qualification, reviewed outreach, attribution, product telemetry, activation, and review prompting into one stateful loop so growth actions could be inspected against real downstream value.
Model details
Dates
- Created
- Not recorded
- Last updated
- Jul 13, 2026
Entities
CampaignLead evidenceQualificationDraftCritiqueHuman approvalOutbound messageInstall attributionApp eventActivation metricReview prompt